There are a million gamers out there, and all of them have opinions, preferences and voices. Among them are the gamers who want to collect people with similar opinions, preferences and voice into a community. It may be for competition, discussion, support, or entertainment; the point is, gaming can be a super social activity, but it is up to some entrepreneurial folks how to get these groups moving and grooving to the same vibe. Those who do this bit of trickery successfully will take you that three major aspects of their productive effort are understanding audience, understanding purpose, and understanding the network.
Understand Your Audience
Who is your target audience? Who do you want to be involved in your community? Are you looking for the casual folks, or the ones with the passion that keeps them focused on the game at hand for many hours a day? Is there an age demographic you are looking to bring together, or is it more about common interests? If you want to be the administrator of the community you are collecting, you have to know the answers to these questions, and you have to know how to filter out parts that don’t belong.
Understand Your Purpose
Why do you want to put this community together? Are you more interested in the people you will meet for your own socializing, or for the people you are bringing together to meet their needs? Perhaps it is a blend of both. Are you giving people a path to approach professional gaming careers, or simply hobbyists? Do you plan on interacting on a daily basis, or would it be more of a weekly thing? Are you educating, entertaining, or challenging your community members? Once again, the better you have the answers to these questions, the quicker your community will fill up with like minded individuals to create a dynamic meeting place.
Understand Your Network
As much as you have to understand your game and your group, you also have to understand your network. You have to understand how the cloud works, and the technical specifications behind it. If you have any kind of central blog site, that information has to be protected, and you need to understand the basics of databases, user login permissions, and security measures. You can be the best social host in the world (or in virtual space) but without understanding some of the technical aspects of running a website, nothing will ever get off the ground. If you are not technically oriented, it may make sense to have a partner right from the beginning who will take care of all of those details, so you can concentrate on the people-aspects of your community-in-progress.